This is excerpted from a report prepared for a client with extensive European-based brick and mortar operations in legal bookmaking, but a limited online presence, who was considering a major expansion to a full-blown, international, online operation. The report examines the current state of the clients industry in the online sector, its anticipated growth potential, some of the technological and usability issues that would be faced, and to a very limited extent, some of the legal concerns around such an international operation.
Created in association with ICE/NY
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